Your Training And Service Company
For Personal & Cultural Change

The Universe consists of endless potential and there is an abundance of everything. But for many centuries our lives were characterized by scarcity thinking and fighting over the visible. Prosperity was based on the principles of “taking away” and win-lose.

Ancient wisdom and modern physics alike have long since shown that things exist which are invisible to us humans and that there is an abundance of energy. “From abundance he took abundance, but still abundance remained!”

Visible matter originates from the “quantum soup” which is invisible to the human eye. Superior success in sports teams, businesses, families, and societies is based on team spirit, interpersonal relationships, corporate culture, and the applied values of a culture.

The most successful enterprises evolved from an idea, from the creation of something that didn't exist before. Constructive creation is only possible in a real flow-state. It is this insight that has made modern companies like Google so successful. And so it is little wonder that the highest rated companies at the stock exchange didn't even exist 20 years ago.

Win-Lose creates single-sided prosperity at the expense of others and a life in fear for all. Lose-Lose, as in the classic wars of the roses, only leads to loss and pain. Win-Win, in an upward spiral, aims towards prosperity and a constructive future. Win-Win is based on love, and on the joy of questioning popular assumptions and pursuing the truth.

Only Pursuit of Truth leads to Pursuit of Happiness. Only then the human being takes centre stage and limitless prosperity becomes possible.

Competition is for amateurs,
Creation is for professionals.

(Bob Proctor)

Winning for Life®

Some call it “living in the red ocean” vs. “living in the blue ocean.” But there's much more to it. We call it Winning for Life®!

The future belongs to a constructive service society. Governments and businesses will have to adapt. The consciousness level of all those involved is rising. We are now realizing that solutions for the future are to be found in a perfect balance of three levels: the material level (the clearly visible), the emotional and (un-)conscious intention, and the level of creation (from the energy and consciousness fields).

Fair Exchange is a more solid model for the future. Purpose-Driven Profit will allow for an unprecedented growth and a prosperity that we're not even able to imagine today. No land of plenty, but conditions like in paradise.The best is yet to come!

Winning for Life® needs a Winning Spirit. There is no education for this at school, in society or in most businesses, although there are measurable results. For the time being, this insight is only being applied on a large scale in the world of sports. This is why WIN-WIN AG offers you the know-how and the do-how.

Winspiration® Consulting

Win-Win Education


Send an email to or call us: +41 848 000 456.

Wolfgang G. Sonnenburg

Wolfgang G. Sonnenburg
Purpose-Driven Profit

Wolfgang G. Sonnenburg has had a number of deep transformations that have shaped his journey from lawyer to entrepreneur and expert for intrinsic motivation. With a broad spectrum of know-how and do-how, he has made millions as a businessman and investor. Today, as an author and initiator of the worldwide Winspiration movement, he campaigns for a Win-Win Society. Wolfgang is convinced that the transition to the next level of a society of transparency can only be achieved through transformative processes, best expressed by his motto “The best is yet to come!”

Priska Portmann

Priska Portmann
Head Coach

Priska is a Business Economist, Expert for Mergers, Mental Coach and Consultant for Cultural Change. As an expert on mindset, personal growth and the implementation of mental laws, Priska helps individuals, teams and companies change their thinking habits and push their limits to unfold their potential and achieve the results they want.

Dr. Ken West

Dr. Ken West
Performance Scientist

American ophtamologist Ken West was instrumental in the development of performance improvement courses for top athletes at Oxford University. At Win-Win AG, Dr. West works intensively on methodological and customer projects based on the TEAL Village concept.

Josef Leitner

Dr. Josef Leitner
Implementing Teal

Dr. Leitner is an expert in cultural change and turnaround management in companies. His passion is organizational performance – to increase companies’ earning power. His specialty is to implement TEAL competence in teams and organizations in order to effect long-term positive changes in strategic, operational and financial contexts.

Britta Bauer

Britta Bauer
Performance optimization

As a coach and player, Britta Bauer won the German Hockey Championship and many other sports medals in her lifetime. She knows how to empower people and teams so that they achieve top results: She is our “Master Maker” and accompanies each individual to their own life goal championship – physically, mentally and energetically.

Dr. Jürgen Karsten

Dr. Jürgen Karsten
WISSART® Creator

Economist and former Executive Committee in the ETL Group, Dr. Karsten developed a method that helps to create “coincidences” consciously and create success. He enriches our work at Win-Win AG with the experience he has gained since publishing his books Das Mentalprinzip and Quintessenz: No Limits!

Meta Jochem-Strojek

Meta Jochem-Strojek

Meta is “the good soul” of Win-Win AG. She is responsible for the content of Winversity’s training programs as well as for the content and organization of contact persons for our clients, especially for seminars and trainings.

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